Product Leadership
Built Around Your Stage

Fractional product development for brands that make physical things

Hello!

A woman with shoulder-length blonde hair smiling, wearing a black t-shirt, light blue jeans, and a red heart-shaped locket necklace, seated against a plain white wall.
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I'm Alex, an industrial designer turned product development leader with over a decade of experience taking consumer products from concept to shelf. I specialize in building the systems, teams, and strategy that make great products actually hit the shelves.

I am currently building my fractional practice and accepting select engagements for 2026. I’d love to hear about your project!